When COVID-19 was raging and both Israel and the West Bank were closed to tourists, Adi Bannourah wondered whether his two small olivewood factory/workshops would survive. Although the situation was grim, tourists eventually returned, and they were eager to buy Bannourah’s hand-carved Jesus and Mary figures and Nativity scenes.

That 2022-2023 uptick in pilgrimages breathed new life into local Christian businesses and the Holy Land’s struggling Christian communities, whose numbers have dwindled dramatically in recent years. Today, Christians make up just over 2% of the Israeli population — and even less in the Muslim-dominated West Bank. 

That hope turned to despair on Oct. 7, the day Hamas infiltrated Israel and perpetrated a massacre, sparking a war spanning more than nine months. Although Israel has opened its borders and is permitting tourists to travel to the West Bank, “people are afraid to visit,” an unemployed Bethlehem-based tour guide who gave his name as Marwan said outside the Church of the Nativity.  

From January through May 2023, nearly 2 million tourists visited Israel, according to the Ministry of Tourism. Just 400,000 visited during the same period in 2024, and most were either visiting family in Israel or had come to volunteer.   

The near-total absence of Christian pilgrims has meant the closure of virtually all hotels and souvenir shops in Bethlehem and nearby Beit Sahur, the site of Shepherd’s Field. Bannourah, who is Greek Orthodox, has laid off seven of his 11 employees, with more to come. 

Standing in his tiny storefront workshop, the air full of sawdust, Bannourah watched as one of his workers carved a figure of Jesus on the cross. The beautiful olivewood figurines that would ordinarily be sold in local gift shops are now only available via export, for purchase online. 

“The shelves of the local gift shops, 55-60 of them, are full of merchandise, but there is no one here to buy them. So we are working with our last batch of materials, and then, next month, we won’t work at all,” the artisan said.   

Bannourah is one of the 35 members — all but one of them Christian — of the Holy Land Handicraft Cooperative, an organization created in 1981 to help local Palestinian artisans market and sell their products. In addition to sharing a spacious but shuttered gift shop in Beit Sahur, a largely Christian town south of Bethlehem, the cooperative sells the artisans’ work in North America, Europe and beyond. 

“One of our most important goals is to keep Christians here in the Holy Land by keeping them working,” said Basma Barham, the cooperative’s director of international relations.  

That’s proving to be an uphill battle, Barham acknowledged, because more than 80% of income in the Bethlehem area is derived from tourism. 

“Our own souvenir shop and the rest of the souvenir shops have been closed since October. Our only orders come from abroad,” she explained. The situation is so dire that some young Christian couples are emigrating, Barham added. 

Johnny Hilal, another member of the cooperative, creates delicate crosses, icons, chalices and other Christian items from nacre, commonly known as mother of pearl, a material that comes from mollusks. His grandfather opened the family’s factory-workshop in 1947. 

The number of mother-of-pearl workshops in the Bethlehem areas has dwindled dramatically over the years, although the iridescent items they produce are still in demand, especially in the United States. Hilal’s is one of the few that remain.  

“We’re working slowly now with the mother of pearl we have left. If I have to close the factory and stay home, I’ll go crazy,” Hilal said with a wan smile. 

The situation isn’t much better in Jerusalem’s Old City, where businesses, including those owned by Christian artisans, are struggling as well. 

Hagop Karakashian’s Armenian Orthodox family moved to Jerusalem from Armenia in 1919 at the invitation of British authorities who hired three Armenian artists to replace 48,000 handmade ceramic tiles in the Dome of the Rock. Although the project was canceled due to outrage that the artists were Christian and not Muslim, the artists decided to remain in Jerusalem and open the first Armenian pottery workshop in Jerusalem.